The Bubble is a talk show by Rai, or rather RaiPai, from which the whole format was developed. Through the content of RaiPlay, Rai wants to capture the needs of the digital consumer. But this is not enough, however, with its old and poorly organised communication it does not succeed in reaching the young people of Generation Z. It was precisely from the need to build a bridge to reach a segment of the taget that is now more important than ever that the idea for The Bubble was born.
Name
Talk-show Bubble
Year
2021
Service
Brand Identity
Deliverables
Brand Strategy, Content Strategy, Brand Identity, UX/UI design, User Researcher for Marketing, Visual design, 3D
Still a bit curious? Then feel free to take a look at some of the other projects I have done over the past few years.
